Serena Williams' Path from Tennis to Venture Capital

By William Lebovics October 5, 2026 1 views

After winning 13 Grand Slams by 2011, Serena Williams started investing in startups and built a track record that led to backing over a dozen billion-dollar companies, while still competing at the highest level of tennis.

From 23 Grand Slams to backing unicorns: Serena Williams built a venture fund that spotted winners other investors missed, backing over a dozen billion-dollar startups while playing at the highest level.

Questions & Answers

How many unicorns has Serena Williams backed through her venture fund?

According to the video, Serena Williams has backed over a dozen unicorns through her venture fund, with 16 companies reaching a billion-dollar valuation.

When did Serena Williams start investing in startups?

The video states that Serena Williams started investing in startups in 2011 when she was 29 years old and had won 13 Grand Slams.

Why did Serena Williams miss the opportunity to invest in Uber?

The video explains that she missed the Uber opportunity because it was Grand Slam season and she was competing in tournaments like Rome, the French Open, and Wimbledon, so she never called them back.

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